Longtharai’s six-days Kashmir tours to its dealers, customers

Northeastern India’s popular Fast-Moving Consumer Goods (FMCG) brand, Longtharai Group, has always worked closely with its loyal customers and esteemed dealers.

In order to make this relationship even deeper, more vibrant and meaningful, Longtharai Group has organized a memorable 5-night, 6-day tour to the paradise on Earth—Kashmir—an exclusive journey filled with snow-covered mountains, cool breezes and breathtaking natural beauty. The tour was formally flagged off on 15 November 2025 from Maharaja Bir Bikram International Airport, Agartala.

Longtharai’s  Managing Director, Mr. Ratan Debnath, conveyed his warm wishes to all participants and expressed hope that the journey would be auspicious, successful and unforgettable for everyone. In his address, he further mentioned, “Our responsibility does not end with producing good and healthy products. To deliver them to consumers, we need a strong retailer and dealer network.”

The company’s General Manager, Mr. Subrata Debnath, stated that the main objective of this tour is not merely to offer an enjoyable travel experience, but also to express gratitude to all those who, bound by trust, love and mutual respect, have helped the Longtharai brand reach its current position. He added that this trip would further strengthen the company’s relationship with its dealers and build a new bridge of trust with customers. Longtharai Group has always believed: “Relationships are our strength.”

This tour is not just a destination—it is an extraordinary journey of learning together and sharing happiness. The initiative stands as a symbol of the unity of the Longtharai family and will remain a source of inspiration for the journey ahead.

Representing the company on the tour are General Manager Mr. Subrata Debnath and Senior Sales Manager Mr. Dipankar Saha.